You get to sit in front of a piece of work, a piece of art. ThereвЂ™s not a space for people to write comments and leave stickers. вЂњYou donвЂ™t see how many people have walked through the museum. вЂњWhen you walk into a museum, you donвЂ™t see the net worth of the artist,вЂќ Flory tells TechCrunch. Needless to say, VSCO co-founder and chief executive officer Joel Flory is feeling pretty optimistic ahead of his companyвЂ™s eighth birthday.

Together, theyвЂ™ve launched Analog, VSCOвЂ™s first-ever Snapchat lens, in a deal that hints at a future acquisition. The company, which counts 100 million registered users to date, has also recently inked a partnership with Snap. In recent months, the companyвЂ™s Oakland headquarters has swelled to 150 employees, an increase of 50% from 2018, with a new office in Chicago expected to fit several dozen more. For no cost, users can access a handful of basic VSCO filters, standard editing tools and loads of content published by other users in VSCOвЂ™s photo feed. Approaching $80 million in annual revenue, VSCO charges an annual subscription fee of $19.99 for access to a full-suite of mobile photo-editing tools, exclusive photo filters, tutorials and more.

VSCO is on pace to surpass 4 million paying users in 2020, up from 2 million paying users in late 2018, the company said. Turns out, if you can provide the disillusioned teens of Gen Z respite from the horrors of social media - theyвЂ™ll pay for it. Perhaps known to many only because of this yearвЂ™s вЂњVSCO girlвЂќ meme explosion, the company has long been coaxing the creative community to its freemium platform. Long before Instagram toyed with removing вЂњlikes,вЂќ VSCO, an Oakland-based photo-sharing and editing app, built a community devoid of likes, comments and follower counts.

Vsco app